I help team leaders build a business that holds without holding them hostage.
I'm a Cheplak Live Coach. I coach real estate team leaders who are done being the person everything runs through and ready to be the leader the right rooms can't run without.
The visionary behind MaX House.
In her first year as a firm, MaX House closed $98 million while Britany was simultaneously going through breast cancer treatment.
Like most visionaries, Britany got clarity at the end of 2023 and pivoted to solely being a team. What started as 2 agents in January 2024 grew to 34 agents, a full operations staff, and an in-house mortgage partnership. From 2024 to 2025, MaX House grew 200% in both closed units and closed volume. RealTrends verified. 2026 is on track to do it again.
Top 1% nationally. #4 in Tennessee for units. #5 in volume.
Britany's goal was never to build a team of high producers. Her vision was to build a real estate ecosystem where empowered agents collaborate to truly serve the people they work with. As an Air Force wife, a boy mom, and a first-generation college graduate and business owner, she knows what it costs to build something massive without losing sight of the why. That why has always been people.
Her framework, S.C.A.L.E., is built for team leaders who are done hiding behind potential. She doesn't coach theory. She coaches from the field, because she's still in it.
The Reluctant CEO.
You're not a rookie. You're not a quitter. You're a team leader carrying weight leadership was supposed to lift. If any of these sound like your last 90 days, we should talk.
- You've been leading a team for 3 to 10+ years and the team is costing more than it's giving back.
- Your personal production is what keeps the lights on while agents underperform.
- Your top producer is also your most toxic person and you can't afford to cut them.
- You've thought about quitting the team, not real estate, the team.
- You're triple-hatting every day: production, leadership, admin.
- You want to step off the production hamster wheel without watching the business fall apart.
S.C.A.L.E. Five mechanisms. One outcome.
Stop being the person everything runs through. Start being the leader the right rooms can't run without.
Infrastructure that keeps your business running when you step out of the room. MaX House grew 200% the year I was in chemo. That only happens when the systems hold even when the leader can't.
Culture is the only thing a better split can't outbid. We build the standards, the meetings, and the language that make the right agents stay and the wrong ones self-select out.
The reputation that walks into the room before you do. Receipts, content, and positioning so the right agents come to you already sold on what you stand for.
Why you're building this in the first place. The anchor that keeps you making the hard call when the easy one is right in front of you. People first. Always.
Education + execution. You learn it, you run it, you come back and report. Done imperfectly beats planned perfectly. Execution is the standard.
Ready to build something that holds?
Drop your info below. We'll email you the private coaching inquiry form right away. Coaching is by application. Britany reviews every one personally.